So streaming is taking over the world. We know this. Look how it is affecting sports. Specifically football.
Thursday night football debuted in 2006 bouncing around the NFL Network , CBS, NBC and ESPN. In 2018 it bacame a staple on FOX when they signed a deal through 2022. Fox has since opted out of the last year of the contract. In comes Amazon. an 11 year deal at $1 BILLION a year. Big Bucks !
Amazon’s exclusive NFL package marks the biggest change in NFL distribution since ESPN’s first cable package in 1987. One poll found that even a majority of frequent NFL viewers don’t know “TNF” is going to Amazon this year. Given that, a viewership drop-off seems unavoidable.
